Alan leads product development for Centivo. Founded in 2017, Centivo is a new type of health plan for self-funded employers that provides high-quality, affordable care through a primary-care centered model.

Alan has been a leader in the benefits space for over three decades. Having co-founded Liazon, operator of the industry’s leading private benefits exchanges, in 2007, he sold the company to Willis Towers Watson in 2013 and then led product development and strategy across the company’s exchange offerings.

Prior to Liazon, Alan was CEO and co-founder of Online Benefits, the nation’s leading benefits management and communication technology firm, where he was in charge of leading Online Benefits through its sale to A.D.A.M., and then served as President of A.D.A.M. Prior to Online Benefits, he worked in the insurance industry for Prudential, Mass Mutual, CIGNA and managed an insurance brokerage.

Alan is often sought out for his expert commentary on the healthcare and insurance landscape. He has appeared in Bloomberg/BusinessWeek, The New York Times, USA Today, Inc., AIS Health, Employee Benefit News and AM Best.