Pharmacogenomics can be a powerful tool for group health plans to ensure members get the right medication the first time. Practical advice on the implementation and ongoing management of a pharmacogenomics program will be balanced with actual case studies. The audience will develop a deeper understanding of what pharmacogenomics can accomplish, how to oversee a program from a broker’s view and how to use a PGx program as a growth tool.

Key Takeaways:

• Overview of pharmacogenomics from a clinical pharmacist
• Understand practical elements of pharmacogenomics for group health plans
• Use pharmacogenomics as a sales tool to grow your group health business