Reid hosts a video podcast called “Brokers in Cars Getting Coffee” that has been enthusiastically viewed hundreds of thousands of times. YOUPowered named him 2024’s “Most Influential Industry Personality.”

Passionate award-winning speaker. Strategist. Innovator. Writer. 30-year healthcare veteran. Free-market health reform advocate. Coffee addict. Born a Canadian, and now a proud American! Co-Founder & CEO of freshbenies – a 4-timer on Inc5000’s fastest growing company list. To date, freshbenies has saved clients over $100 million in unnecessary claims.